Wedding bells are ringing again at Fourninety! Our Senior Account Manager Lian Sherer got married on Friday 30th July to Fiancee Bobby.

Congratulations Mr and Mrs Stevenson, here’s to many years of happiness!

It was an exciting time for Fourninety this weekend as the new Autumn/Winter Argos catalogue hit the shelves.

Fourninety have worked closely with Argos’ parent company, the Home Retail Group, for 13 years.

We generate over 3,800 pages for Argos through catalogue and flyer design every year, as well as being their main photography supplier.

Fourninety”s work for Argos this season included a VIP photo shoot with Olympic medallist and sports personality Roger Black.

The shoot, which was managed by Fourninety’s Simon Denson, features Black putting his brand of medal series fitness equipment to the test. The images can be seen in the new catalogue.

Students at Buckinghamshire New University have been given a taster of working in the creative industries over the past few weeks with a new work placement project opportunity at Fourninety’s Milton Keynes photographic studios.

The students, who are undergraduates on the Film and Television Production course, have been working hard on an exciting new digital e-commerce project, giving them the opportunity to showcase their creative, editing and project management skills whilst learning more about life at a busy retail communications agency.

Paul McManus, Executive Creative Director at Fourninety said:

“With recent reports suggesting graduates are now facing record levels of unemployment, the creative sector is a notoriously hard industry to enter after leaving university. We are pleased to be able to give young talent the chance to experience our business, whilst hopefully giving them the opportunity to contribute ideas and practice the skills they have learnt during their time at university in a ‘real’ setting. We see the work placement very much as a mutual opportunity for both sides to grow through collaboration, hopefully going some way to help undergraduates begin their climb up the career ladder upon graduation.”

24 year old placement student, Chris Conway, had this to say about working with Fourninety:

“This opportunity will no doubt prove to be extremely helpful when we graduate. Working to a professional standard in this setting has given us so much that would be hard to gain from merely being taught, and we feel that what we produce after will be better for this experience.”

Our Milton Keynes photography studio has been busy this week shooting a series of large room-set shots for office supplier Viking Direct. Viking Direct is part of Office Depot, one of the largest suppliers of office stationery in the world.

This shoot marks the beginning of (what will hopefully be) a long lasting relationship between the company and Fourninety.

Our work with Unilever has been featured in Marketing Week this week. Click here to read the article.

Packaging News have also picked up on the story. Click here to see what they had to say.

Creative Match were interested too- you can read their article here.

Fourninety Ltd have joined forces with FMCG giant Unilever to optimise the Dirt is Good brand identity across the Unilever laundry range.

Working together to reaffirm the Dirt is Good brand by increasing its focus and making it more consistent across universal laundry brands such as Persil, Skip and Omo,  Fourninety project managed the re-engineering of the packaging design to fit across Powder, Tablet and Dilutes working on cartons, bags, flows and labels. The re-designs will appear in over 12 countries. In the UK, the Dirt is Good optimisation on Persil packaging marks part of the £8m re-launch of the brand which was announced last month.

Unilever’s Dirt is Good communication campaign was first launched in 2005 and aims to offer children the freedom to grow and develop without the worry of getting dirty.

Unilever’s move to simplify and place emphasis on the Dirt is Good slogan globally echoes the 2005 move to roll out a unified corporate identity via Unilever logos appearing universally on packaging and in advertising campaigns.

The Dirt is Good optimisation project is the result of a growing partnership between Unilever and Fourninety. Unilever is one of the world’s leading suppliers of fast-moving consumer goods. Operating in 170 countries, they employ over 163,000 people.

Fourninety’s Darryl Webster, a member of the retouching and packaging team, has returned to work exhausted today after a grueling weekend tackling the three highest peaks in the UK. Despite no sleep and a mini bus breaking down at the bottom of Scarfell Pike, Daz and a seventy strong team successfully climbed Snowdon, Scarfell Pike and Ben Nevis in an impressive 24 hours, raising a staggering £31,000 (at the time of writing) for Leeds based charity Andrea’s Gift, supporting brain cancer research and support. Click here to add to the fundraising total and sponsor Daz.

This weekend has been a particularly busy one for Fourninety”s Anna Turner. Anna juggles her full-time role as Artworker on the Argos Flyer account with studying part-time towards a Bachelor of Arts degree in Fine Art at Leeds College of Art.  For the past few months, Anna has been busily preparing for an exhibition which showcased her work and that of her fellow course-mates. Called ‘Work and Play’, the exhibition juxtaposed the work the students do as part of their course with the art they create in their free-time.

Taking place at Temple Works, one of Leeds’ most interesting hidden spaces, the exhibition was met with a great reception from visitors this weekend and was a brilliant experience for everyone involved. Well done Anna!


Time to get out those fancy frocks, waistcoats and hats! June marks the beginning of our wedding season as two members of the Fourninety team tie the knot over the summer months.

Last weekend, Operations Controller Richard Jackson married his fiancé Jackie in a lavish celebration that was blessed by gorgeous weather. Having spent his Stag Do recording a CD featuring our very own Mike Heyes and Simon Danks, we can’t wait for Richard to come back from his honeymoon so we can hear the results of the recording session! Many congratulations Richard and Jackie.

Meanwhile, Senior Account Manager Lian Sherer was whisked off a few weeks ago for a surprise Hen Do in classy Puerto Banus, Spain. Despite Lian’s fiancé Bobby seeing pictures of Lian in a dodgy 80s dress during her hen weekend, he’s still agreed to marry her and the wedding is next month. We’re looking forward to seeing you in a slightly more on-trend dress Miss Sherer!

During a time of notable political and economic uncertainty, it is easy to forget the positive opportunities that can come from an economic downturn. Using the latest research, Fourninety have produced a white paper which explores how economic chaos has the capacity to lead to stronger client-agency relationships which hold the key to maximising growth within the retail sector.

With a thirty year history of working closely with our clients to understand their retail strategies, we are very proud of our culture of sharing information and insights. As such we believe we are strongly positioned to initiate this debate.

You can download the white paper here.

We would love to hear your opinions on the white paper and its relevance to your business. Please email your feedback to whitepaper@fourninety.com

Edit: The white paper has been picked up by Creative Match.  Read all about it here